NEWSLETTER APRIL 2021
FC Cincinnati’s West End Stadium is the very first stadium in the world to use the SACO V-STICK-S video lighting technology. Every pixel of the V-STICK-S can be individually controlled and synchronized, so all elements work together seamlessly, using the ultra-fast V-STREAM uncompressed video protocol and SACO NANO 4K Video Processor control system.
Media Collective, SACO’s dedicated strategy media team, is bringing the incredible architectural lighting feature to life with an original visual content creation.
“Working on this incredible project with Populous and the FC Cincinnati team has been incredibly fun, and furthers SACO’s commitment to an innovative, ‘freestyle’ video technology that provided architects and clients with the enhanced ability to explore beautiful designs with fewer constraints and seamless integration of video lighting. We are honoured that the team, owner and architects have entrusted SACO with their nighttime identity. This stadium is gonna rock.”
Jonathan Labbee – CO-CEO
ENOC SERVICE STATION OF THE FUTURE – DUBAI
Inspired by UAE’s native tree, the resilient Ghaf, the ENOC Station of the Future takes after the Ghaf’s symbol of giving and stability, resembling resilience and co-existence.
The station is headlined by a uniquely designed canopy, shaped to resemble the exoskeleton of the Ghaf. The canopy encloses a leaf-shaped ethylene tetrafluoroethylene (ETFE) cushion canopy, illuminated with more than 2,506 SACO Video-controlled LED V-Stick-S fixtures, with high efficiency allowing the station up to 60% of energy saving.
“The Enoc Service Station of the Future greatly represents Saco’s vision for Business development. Having a strong local partner like 3S Lighting Solutions who can create opportunities by offering Design, Installation, local logistics, and help Saco’s Integration Team with the remote commissioning – a gauge of guaranteed success.”
Yanick Fournier – SVP Business Development
Bringing Life To Light
In our continuous determination to offer high quality, turn-key solutions from design assistance to final integration, SACO has the ability to offer a collaborative approach to create a unique visual identity for LED video lighting projects.
Our dedicated media strategy team, Media Collective, strives to create unforgettable experiences through the carefully considered orchestration of light and pixels, bringing LED technology to life. Media Collective works in a collaborative way with architects, lighting designers and clients, translating dreams and vision into creative visual content for video lighting system.
“Media Collective does much more than just illuminating colored lights, we bring architecture and installations to life by elevating public spaces through carefully crafted visual content.”
Marie-Christine Dufort – Creative Director
Arabs To Mars Lightshow – Burj Khalifa Dubai
To celebrate the successful Mars Orbit Insertion of the Hope Probe, the UAE Government Media Office commissioned Media Collective with the conception and production of a 6 minutes Sound & Light show presented on Burj Khalifa. With a refine combination of narrative animations, architectural highlights and graphic effects, the show honored the story of the Arabs to Mars Mission and the people who made it happen.
“It was great to reconnect with visual creation for the amazing canvas that Burj Khalifa is, especially for such a thriving moment in history!”
West End Stadium Lightshow
Working closely together with FCC team, Media Collective created the inaugural light show for the Media Facade of the brand new West End Stadium. The stadium design offers a remarkable and inspiring canvas for content creation. Creating a visual signature that highlights the impressive architectural features while staying in line with the FC Cincinnati brand experience was incredibly exciting.
Enoc Service Station – Dubai
For the Enoc Service Station project, Media Collective was mandate with the creation of three ambient visual contents inspired by the Expo 2020, the Enoc brand and the national identity. The animation were created with pixel perfect accuracy to engage with the linearity of the installation and create one of a kind effects.
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